Finalist
Allie Redhorse Young
Activating Native youth around civic engagement, climate, and more.
Allie grew up on the Navajo Nation as a Diné woman and witnessed firsthand the lack of access and opportunities for her community. Motivated by the suicidal death of her younger brother, she fights for Native youth. She founded Protect the Sacred (PTS) around three intersectional themes: civic engagement, youth development, and increasing representation of Native voices in popular culture and media. From our founding, PTS has collaborated with artists and creators (from emerging artists to household names) to support these aims. In 2020, PTS led Ride to the Polls, a joyful GOTV national campaign. She drew inspiration from her Native ancestors who rode on horseback to vote and led 50 voters and 20 supporters on horseback to cast their ballots in the 2020 General Election at polling locations in the Navajo Nation. The 2020 event reached over a billion people through earned and social media coverage. In 2022, Ride to the Polls built on this foundation and was again led from Navajo Nation. The campaign was national in scope, mobilizing BIPOC communities around the country to ride to polling locations in their own style (e.g. skateboards, lowrider cars, bicycles, motorcycles) and activated voters through art, media, storytelling, and on-the-ground activations to combat disenfranchisement efforts and protect the right to vote. The focus for this campaign was Native and BIPOC youth ages 16–35, though our content reached many demographics outside of this target group. PTS also led a Solidarity Trail Ride in Monument Valley, AZ, with community leaders, organizers, influencers (including Dayhenoa Yazzie, who was crowned Miss Western Navajo, and cast members from Yellowstone) and horseback riders from the Compton Cowboys and Connecting Compton
The purpose of this activation was to GOTV, while recognizing the influence of Native and other BIPOC cultures on what cowboy culture is today. This ride was covered on CNN, Cronkite News, New York Times, the Tucson Sentinel, and more.
Beyond the tremendous media coverage Allie has secured through her efforts with Protect the Sacred, attention she has brought to the Native community, and GOTV efforts, Allie is particularly gifted in mobilizing the youth of her community. She led PTS' second Native Youth Summit last fall, which took place August 2–4, 2023 in Farmington, New Mexico on the campus of Navajo Preparatory School. She convened 30 Native youth leaders from Arizona and New Mexico, who were selected through an application process. We received over 80 applications for this year’s summit, but decided during the summit planning process to curate an intimate experience and identify a smaller cohort of 30 Native youth to continue working with and organizing next year during the 2024 elections. This year’s summit focused on community leadership and civic engagement, preparing them to organize with Protect the Sacred throughout the 2024 election cycle as part of the 2024 Ride to the Polls GOTV campaign, to build power and strategy for Native youth and Native American voting rights in the state of Arizona (with the long-term goal of developing life-long leaders).
Allie Redhorse Young, Writer & Founder, Protect the Sacred.
MAKERS Profile
Diné Ride to the Polls in Navajo Nation.
Created by HUMAN
‘Yellowstone’ case members to saddle up for special Ride to Polls event.
By Sandra Gonzalez | Image via Courtesy Harness—Protect the Sacred